GEORGE HEUSSNER
SR. ADVISOR + MEDIA STRATEGIST
GEORGE BRINGS TO HVF AN EXTENSIVE, MULTI-DECADE BACKGROUND IN THE DEVELOPMENT AND MARKETING OF MAJOR MEDIA AND ENTERTAINMENT COMPANIES. OF PARTICULAR RELEVANCE, AS THE FOUNDER AND CHIEF CREATIVE OFFICER OF A SPECIALIZED, AWARD-WINNING AD AGENCY, HE LED THE BRANDING INITIATIVES OF ELEVEN MAJOR PAY AND BASIC CABLE NETWORKS, INCLUDING SHOWTIME, LIFETIME, THE DISCOVERY CHANNEL, THE MOVIE CHANNEL, NICKELODEON, BRAVO, AND E! ENTERTAINMENT TELEVISION.
CURRENTLY, GEORGE IS THE MANAGING PARTNER OF ILLUM, A UNIQUE CONSULTANCY THAT HELPS VENTURE CAPITAL DECODE AND LEVERAGE THE BRAND EQUITY, MARKETING RISK AND CREATIVE AUTHENTICITY OF THEIR INVESTMENTS. PRIOR TO ILLUM, HE ALSO WAS A PRINCIPAL IN A BRANDING CONSULTANCY, EXECUTIVE PRODUCER OF A DIGITAL CONTENT COMPANY, EXECUTIVE PRODUCER OF A GLOBAL CONCERT FOR HUMAN RIGHTS, AND A SENIOR CREATIVE EXECUTIVE AT JWT, ONE THE WORLD’S LEADING AD AGENCIES. HE HAS WRITTEN AND PRODUCED OVER ONE HUNDRED TV COMMERCIALS.
GEORGE IS A MAGNA CUM LAUDE GRADUATE OF BOSTON COLLEGE.
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